Jed Reitler
Resume
Jed Reitler
EXECUTIVE SUMMARY
Sales & Marketing Executive
Proven results-driven leader with an international record of business development, sales, marketing and P&L management. Profitable management of global teams earning exponential results across industries and markets.
- Business Development Manager
- Global Sales Manager
- Event & Retail Manager
- Marketing Manager
RELEVANT WORK EXPERIENCE
2023 – Present
Renewal by Andersen – Sales and Marketing Director
Grew field marketing teams from 5 to 50 associates in 9 months. Optimized lead quality and sales conversions to boost annual revenue 130% from $3.7m to $8.5m in 1 year. Created KPIs and processes to boost morale and customer experience.
- Increased Y/Y Revenue 140% to $8.5m
- Increased Lead Conversion 3x from 4% to 12%
- Lowered Cost of Marketing 30%
- Lowered CAC 25% to $750
2020 – 2023
Credit Glory – Vice President Sales and Marketing
Rebuilt national sales team of 50 to boost efficiency and profitability.
- Increased revenue per agent 27%
- Lowered sales expenses 67%
- Lowered unhandled leads 96%
2014 – 2020
VADAR Systems – Vice President Sales and Marketing
Grew profitable revenues of 2 divisions. Created innovative omnichannel marketing campaigns that increased brand equity, new business channels, and expansive market awareness.
- Grew new accounts 375% and new revenue 620%
- Grew lead generation 210% and lead conversion 120%
2008 – 2014
Cisco Systems – Sales Finance Executive
Managed strategic growth of Cisco’s $820M cloud and data center technology. Led negotiation teams, coordinating Sales, Legal, and Marketing functions
- Implemented a new capital leasing model for on-demand cloud sales
- Optimized deals to grow sales from $240M to $820M in one year
- Earned 2 awards in 1 year for team leadership and sales innovations
2000 – 2008
Linksys – Sales Finance Executive
Program Manager, Project Manager, and Cross-Functional Team Leader of Advanced Technologies with Cloud Computing. Brokered business partnerships to build new business models and enter overseas markets.
- Created global channels and expanded to $4m revenue in 2 years
- Drove market promotion to grow existing channel sales 350%
- Reduced subscriber loss 85% with new marketing programs
1996 – 2000
Northrop Grumman – Sales Finance Executive
Contracts and Pricing Manager, Database Systems Developer, Major Contract Financing Manager. Negotiated and managed contracts for advanced technologies and the $900M Super Hornet program.
- Won 80% of new business proposals to capture $50m revenue
- Managed contracts and pricing for Nunn-Perry award winning programs
EDUCATION
Loyola Marymount – Masters of Business Administration (MBA), Management
University California Los Angeles (UCLA) – Bachelors Science (BS), Microbiology & Molecular Genetics