Jed Reitler
Resume
Career Portfolio
Key Performance Metrics
- $823M — Cisco UCS Bookings Scaled
- +620% — Company Revenue Expansion at VADAR Systems ($0.15M to $93M)
- $370M — Cloud Technology Portfolio Created at Alliance Cost Containment
- +350% — Global Channel Sales Growth at Linksys
Executive Experience Summary
- Renewal by Andersen (Field Marketing / Sales Manager, 2023–Present): Scaled team from 5 to 50 associates; increased territory revenue 130% ($3.7M to $8.5M); elevated conversion to 12% while lowering CAC by 25%.
- Credit Glory (VP Sales & Marketing, 2020–2023): Overhauled D2C channels growing sales from $5.7M to $8.4M (+47%); boosted agent revenue productivity by 27% while reducing OPEX by 67%.
- VADAR Systems (VP Sales & Marketing, 2014–2020): Drove new account growth by 375% and scaled annual revenue from $0.15M to $93M.
- Cisco Systems (Sales Finance Executive / Pricing Strategist, 2008–2014): Scaled Unified Computing System (UCS) bookings from $239M to $823M; led Commercial West Area to rank #1 in Service Attach Rate (77%) and #1 in Discount Control (55.3%) enterprise-wide.
- Linksys (International BD Manager / Sales Finance Exec, 2000–2008): Managed deal pricing for a $600M global router market generating $100M+ in new revenue; expanded telecom partner channel sales by 350%.
- Northrop Grumman (Contracts & Pricing Manager, 1996–2000): Managed contract models for the $900M F/A-18 Super Hornet program, capturing $50M in new business.
Education, Governance & Technical Stack
- Education & Credentials: MBA (Loyola Marymount), BS Microbiology & Molecular Genetics (UCLA), CCCM™ Certified Commercial Contracts Manager.
- Awards: Cisco CAP Award (2010, 2011), DoD Nunn-Perry Award for Technology Mentorship Excellence.
- Behavioral Profiles: Culture Index Enterpriser | DISC Dynamo / ID Style.
- Core Technology Platforms: HubSpot, Marketo, Pardot, Tableau, Salesforce, Zoho CRM, Zendesk, Oracle, SAP, Google Workspace, Asana, Trello, WordPress, Canva, Adobe Creative Suite.
Resume
Jed Reitler
EXECUTIVE SUMMARY
Sales & Marketing Executive
Proven results-driven leader with an international record of business development, sales, marketing and P&L management. Profitable management of global teams earning exponential results across industries and markets.
- Business Development Manager
- Global Sales Manager
- Event & Retail Manager
- Marketing Manager
RELEVANT WORK EXPERIENCE
2023 – Present
Renewal by Andersen – Sales and Marketing Director
Grew field marketing teams from 5 to 50 associates in 9 months. Optimized lead quality and sales conversions to boost annual revenue 130% from $3.7m to $8.5m in 1 year. Created KPIs and processes to boost morale and customer experience.
- Increased Y/Y Revenue 140% to $8.5m
- Increased Lead Conversion 3x from 4% to 12%
- Lowered Cost of Marketing 30%
- Lowered CAC 25% to $750
2020 – 2023
Credit Glory – Vice President Sales and Marketing
Rebuilt national sales team of 50 to boost efficiency and profitability.
- Increased revenue per agent 27%
- Lowered sales expenses 67%
- Lowered unhandled leads 96%
2014 – 2020
VADAR Systems – Vice President Sales and Marketing
Grew profitable revenues of 2 divisions. Created innovative omnichannel marketing campaigns that increased brand equity, new business channels, and expansive market awareness.
- Grew new accounts 375% and new revenue 620%
- Grew lead generation 210% and lead conversion 120%
2008 – 2014
Cisco Systems – Sales Finance Executive
Managed strategic growth of Cisco’s $820M cloud and data center technology. Led negotiation teams, coordinating Sales, Legal, and Marketing functions
- Implemented a new capital leasing model for on-demand cloud sales
- Optimized deals to grow sales from $240M to $820M in one year
- Earned 2 awards in 1 year for team leadership and sales innovations
2000 – 2008
Linksys – Sales Finance Executive
Program Manager, Project Manager, and Cross-Functional Team Leader of Advanced Technologies with Cloud Computing. Brokered business partnerships to build new business models and enter overseas markets.
- Created global channels and expanded to $4m revenue in 2 years
- Drove market promotion to grow existing channel sales 350%
- Reduced subscriber loss 85% with new marketing programs
1996 – 2000
Northrop Grumman – Sales Finance Executive
Contracts and Pricing Manager, Database Systems Developer, Major Contract Financing Manager. Negotiated and managed contracts for advanced technologies and the $900M Super Hornet program.
- Won 80% of new business proposals to capture $50m revenue
- Managed contracts and pricing for Nunn-Perry award winning programs
EDUCATION
Loyola Marymount – Masters of Business Administration (MBA), Management
University California Los Angeles (UCLA) – Bachelors Science (BS), Microbiology & Molecular Genetics